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Posted by Dexter Matilla - - 0 comments

By Dexter R. Matilla
Philippine Daily Inquirer

First Posted 22:05:00 09/13/2010

THE MANILA International Book Fair has indeed come a long way from its auspicious beginnings at the Philcite where it was held some three decades ago.

The first book fair lasted for one month, something that probably wouldn't be viable if it were done today.

“Persuading people to go there was very difficult,” said Lirio Sandoval, President of the Book Development Association of the Philippines.

But as recent stagings of the book fair would prove, that too, has changed. The MIBF has become the meeting ground for book-lovers, writers, publishers, librarians, academicians, simply because of its varied collection of literature, textbooks, religious and inspirational titles, children’s books, art books, rare and hard-to-find titles, audio and e-books, etc.

This year’s MIBF will once again be held at the SMX Convention Center from September 15-19. Students can avail of books at lower-than bookstore prices, while teachers and school administrators can compare offerings from various exhibitors and get the best prices for bulk purchases.

All-around excellence

The opening day will feature the Gintong Aklat Awards, which recognizes excellence in bookmaking in the Philippine book industry. Established in 1981, the awards are given out every other year to outstanding book publishers based on the quality of the books. The entries are judged for all-around excellence and are subjected to close scrutiny by three professional panels in book manufacture and design, writing, and editing.

Youngsters can look forward to story-telling sessions, puppet shows, reading-related contests, robotic demonstrations, and a parade of exhibitors’ mascots and cosplayers of their favorite book characters.

Classes can also enlist in special seminars and workshops available round the clock at the Manila International Book Fair, while the young and old alike can enjoy mini-concerts or meet-and-greet sessions with well-known and up-and-coming authors and illustrators.

A seminar on how to get your book published should prove interesting for those who have piles of manuscripts tucked away, waiting for that one big break. The seminar should enable would-be authors to meet with and pitch to publishers.

Other events

Also at the MIBF is Edu.Shop, a trade fair for school materials, supplies, equipment, and facilities. Other co-located events are the Job Fest and Career Fair 2010 (September 16-17, Function Room 4), which would gather the country’s leading employers who are looking for the best additions to their rapidly growing teams whether in the entry-level or in executive positions.

In Function Rooms 1 and 2 on the same date, members of the academe will gather for ACCESS: The 2nd Philippine English Language Conference.

SuperKids 2010 (September 17-18, Function Room 3), meanwhile, will showcase consumer and trade products and services in child care, parenting, education, and other child development needs to better equip parents, guardians, educators, and adults with the latest in child care and development.

The Best of Anime (September 19, Function Room 5), will then feature anime exhibits, gaming, cosplay, and concerts that are sure to be a treat for anime and manga enthusiasts.

MIBF runs from Sept. 15-19 at the SMX Convention Center, Seashell Drive, Mall of Asia Complex, Pasay City. MIBF is organized by Primetrade Asia, Inc. in partnership with Asian Catholic Communicators, Inc., Book Development Association of the Philippines, Philippine Booksellers Association, Inc., and Publishers Representatives Organization of the Philippines. For details, call 896-0661 or 896-0682, or e-mail

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